Project Management and Monitoring Production

According to my scheduling document, the work I was required to do this week was the continuation and finishing of the campaign's article on Photoshop in terms of editing the colours of the text, title and imagery to give them more of a similar, professional vibe, as well as the creation of the magazine cover including the de-saturation and editing process of the imagery. However, as I couldn't book my photoshoot for this particular imagery until the lunch break on the 17th February (as discussed in my previous blog on the 7th February), I haven't been able to capture any imagery to start properly working on and editing any of the campaign outlets.

Instead, I have been researching into layout aspects of teen magazines such as "Sugar" and "Seventeen" regarding the masthead, the main sell line, the sub-heading, the positioning of the imagery, and effective colour palettes in order to give me a deeper insight into what exactly gives a magazine cover a more effective, professional look, and how to position specific aspects of the magazine such as the sell-lines, the masthead, specific colour palettes, and the imagery to give it maximum impact that will evoke a response from the audience and lure them into buying it. This is an example of the calibre of magazines I have been researching, especially as the layout of this particular example resembles what my magazine cover will look like once it's finished (minus the colour palette).

Alongside carrying out this research regarding magazine cover layouts, I have also been making corrections to unit 4 work that has been outstanding for a month or two to save myself time in the future when I'll be busy creating my campaign outlets. This took place during Tuesday's and Friday's lessons, as well as the research into magazine cover layouts. I also stuck unit 4 and 5 work into my sketchbook that had yet to be stuck in on the Friday's lesson. However, as I was on an English Language trip to the British Library in London from 7:30am to 6:30pm on the Wednesday, I was unable to complete any work in that lesson.

Overall, although I am up-to-date with all my work so far, I feel slightly under pressure due to the fact my photoshoot is booked as late as the 17th February. I feel as though I'll be short of time nearing the deadline, particularly as I still have my article to write, therefore I will dedicate my free periods and the lesson on Friday to writing the article, and any other spare time I have after that in terms of free periods will be dedicated to creating each campaign outlet in terms of the imagery de-saturation and editing, as well as the specific text and title fonts and positioning of each, in the order apparent in the scheduling document.

Despite the fact that I intended to start creating the basic elements of each campaign outlet this week (but couldn’t properly get around to it due to demanding English Language coursework deadlines and Religious Studies essay deadlines), I intend to make up for that this week, especially after each photoshoot has been carried out and I can properly start work on them. As the email element, T-shirt/badge design and the poster are extremely image-oriented, they will only require a few free periods to complete.

However, as the magazine cover and article will be more time-consuming to complete due to the harsh fonts required for both, the surrounding text on the magazine cover which requires different fonts and colours, as well as the de-saturation, cutting out and positioning of the imagery for each, I plan on dedicating the most time into them to ensure they’re completed to the standard they need to be at to gain the highest marks possible.